Today’s TED Talk: Why is it so hard to find female superhero merchandise? And why should you care?

Bring on the Female Superheroes!

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In this passionate, sparkling talk, media studies scholar (and father of a Star Wars-obsessed daughter) Christopher Bell addresses the alarming lack of female superheroes in the toys and products marketed to kids — and what it means for how we teach them about the world. Listen to his TED Talk here.

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#wewantleia was created after Disney launched Stars Wars merchandise without any of the female characters. Christopher Bell’s TED Talk explains why.

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Christopher Bell;. Media studies scholar

Dr. Christopher Bell specializes in the study of popular culture, focusing on the ways in which race, class and gender intersect in different forms of media. Full bio.

 

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